
Interaction Designer
2019 — Present
Designing AI-first measurement experiences across Google Ads, Analytics, and Marketing Platform. Helping millions of advertisers understand and act on their performance data.

UPenn IPD
Lecturer
2024 — Present
Teaching graduate students at Penn's Integrated Product Design program — blending design, engineering, and business to apply interdisciplinary methods for creating physical and digital products.

Notarize (now Proof)
Lead Product Designer
2017 — 2019
Part of the initial team that built the mortgage notarization platform from the ground up on the world's first online notarization service. Since launch, Proof has facilitated over $640B in real estate transactions.

AdHawk (now Broadlume)
Founding designer
2014 — 2017
Built product and brand for the Techstars-backed advertising automation startup. Helped secure $2MM+ in seed funding. AdHawk became Broadlume in 2020, later acquired by Cyncly in 2024.

Smarking (now JustPark)
Founding designer
2014 — 2015
Helped establish early branding, product vision, and design at this YC-backed parking analytics startup. Played a key role in securing $3MM+ in seed funding. Smarking was acquired by JustPark in 2022.